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The AI search space is crowded, but most offerings are built on thin or biased samples. Our advantage is the depth and quality of our data.

Brandlight runs tens of thousands of persona-modeled queries across 11 (12 very soon) leading AI engines, creating one of the most statistically robust datasets available on AI search behavior. This ensures our visibility insights reflect real user experiences, not hypothetical prompts.

We then turn that data into action - delivering clear, prioritized recommendations so brands know exactly where to focus, whether that’s refining content, earning new citations, or targeting high-impact queries for their audience.

Visibility scores are just the starting point - they show you where you stand, but the real value is in knowing how to improve. We provide bi-weekly insights sessions where we provide in-depth, bespoke strategies to improve AI visibility via content, partnerships, and technical updates. Our platform turns those your data into a clear action plan through several modules:

Content Module: Creates targeted optimization briefs for your highest-impact pages, detailing structural, narrative, and keyword-level changes proven to increase pickup by AI engines. We also identify opportunities for new content creation to expand your visibility and analyze competitor content so you can counteract their strengths and capture missed opportunities.

Partnership Module (launching soon): Identifies high-value third-party content opportunities using real citation data, so you know exactly where to invest for greater authority and reach, and what type of content to publish in each of the third party publishers.

Technical Module (launching soon): Pinpoints backend and metadata improvements that make your site more crawlable, ingestible, and trustworthy to AI models.

Every recommendation is backed by observed trends in your industry and validated by our research team, so you’re acting on data-driven, high-impact changes.

We know marketing teams can’t - and shouldn’t - react to every tiny shift in AI outputs.

That’s why our platform doesn’t flood you with endless recommendations. Instead, it curates only the highest-impact actions, ranks them by priority, and gives you just enough variety so you can choose what fits your bandwidth and goals. This way, you can act on the most meaningful opportunities without spreading your team too thin - and still make steady, measurable progress.

Supporting you, our customer success team works closely with each brand to align recommendations with your capabilities, timelines, and strategic priorities. They help monitor implementation, track results, and adjust the plan as needed, so you’re never navigating AI search optimization alone.

While marketing teams are often our primary users, Brandlight’s insights are highly relevant across the organization.

PR and communications teams use our data to shape messaging and manage reputation. Partnership and business development teams tap our insights to identify affiliate and publisher opportunities. Product teams gain feedback on how AI platforms describe and position offerings. Revenue and sales teams will soon be able to connect AI-driven visibility to pipeline and revenue impact through our upcoming attribution capabilities. Executive leadership can leverage visibility metrics to guide brand strategy at the highest level.

Where we go further than competitors is in understanding operational structure. AI search is the tip of the spear for messaging consistency and holistic omnichannel planning. Because AI search is highly sensitive to messaging, if your digital, PR, social, and paid creative are not aligned, you risk losing ground in AI search. Omnichannel briefs from Brandlight help guide brand planning for AI search, ensuring messaging alignment across all channels. This is not just a marketing concern — CMOs, brand managers, COOs, and managing directors should be considering how they staff and structure omnichannel teams to win in this new environment.

We partner closely to make AI search a unifying force across departments, driving consistency, efficiency, and strategic clarity.

ROI depends on your starting point, competitive landscape, and speed of execution, but our clients typically see visibility gains within the first quarter. That can mean:

• Big lifts in unbranded AI visibility in categories where they were underrepresented.
• Improved sentiment and brand positioning across engines.
• Increased pickup of both optimized and net-new content by AI platforms like ChatGPT, Gemini, and Perplexity.
• More efficient use of content, PR, and affiliate budgets based on real impact data.
  

Because over 90% of product discovery now begins in AI-powered environments, Brandlight gives you an early-mover advantage in the next era of search. And with our attribution module launching soon, you’ll be able to connect AI-driven visibility directly to downstream actions, from site visits to pipeline and revenue, for a clear, end-to-end ROI picture.